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Fundraising on eBay
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by Greg Holden and Jill K. Finlayson
Sales Rank: 735477
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List Price: $27.95
$27.95
At Amazon
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Paperback: 352 pages
Publisher: McGraw-Hill; 1 edition October 26, 2005
Language: English
ISBN-10: 0072262486
ISBN-13: 978-0072262483
Product Dimensions:
8.8 x 7.3 x 0.8 inches
Shipping Weight: 1.3 pounds
Product Description
An invaluable guide to help your nonprofit or charitable organization reach 135 million potential donors
Fundraising with eBay offers proven strategies for raising money, converting in-kind gifts to cash, and increasing awareness for charitable causes.
Back Cover Copy
Connect with millions of new donors instantly
Looking for a new, fun, and effective way to raise funds? Now you can use the world’s largest online marketplace to raise both cash and awareness for your nonprofit or charitable cause with help from this invaluable how-to guide. Fundraising on eBay is filled with proven tips for leveraging eBay’s 160 million registered users to reach new donors, maximizing the value of donated items, and converting in-kind gifts into cash quickly and easily.
Get step-by-step instructions for planning a highly profitable fundraiser, managing inventory, recording feedback, and protecting your customers’ personal information. Whether or not you have previous experience selling on eBay, this hands-on guide will show you how running an eBay fundraising event is more than just good will--it’s good for business too. - Organize a one-of-a-kind celebrity auction event
- Create sales descriptions that attract buyers
- Put experiences, gift certificates, travel tickets, and other specialty items up for sale
- Convert in-kind donations quickly and easily into cash
- Expand the reach of solicitation efforts to bring in new donors
- Develop corporate partnerships and participate in cause-related marketing programs
- Cultivate your donor base by providing good customer support
Featuring success stories from high-profile groups including the U.S. Fund for UNICEF and the Starlight Starbright Foundation
Customer Reviews & Comments
Carefully researched and includes lots of information first-hand from successful sellers and nonprofits. It has a great visual layout too. Lots of illustrations and navigational aids, like Tips, Must Haves, Warnings, etc. It is an invaluable resource to get up & running on eBay in the most effective way.
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Fundraising on eBay
List Price: $27.95
Available from Amazon
Price: $27.95
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