by Longbing Cao, Philip S. Yu, Chengqi Zhang, and Huaifeng Zhang
List Price: $119.00 $94.89 At Amazon
Hardcover: 302 pages
Publisher: Springer; 1 edition October 9, 2008
Language: English
ISBN-10: 0387794190
ISBN-13: 978-0387794198
Product Dimensions:
9.2 x 6.1 x 0.8 inches
Shipping Weight: 1.4 pounds
Product Description
Data Mining for Business Applications presents the state-of-the-art research and development outcomes on methodologies, techniques, approaches and successful applications in the area. The contributions mark a paradigm shift from “data-centered pattern mining” to “domain driven actionable knowledge discovery” for next-generation KDD research and applications. The contents identify how KDD techniques can better contribute to critical domain problems in theory and practice, and strengthen business intelligence in complex enterprise applications. The volume also explores challenges and directions for future research and development in the dialogue between academia and business.