Publisher: Butterworth-Heinemann; 1 edition October 15, 2004
Language: English
ISBN-10: 0750661402
ISBN-13: 978-0750661409
Product Dimensions:
9.6 x 6.8 x 1.2 inches
Shipping Weight: 2 pounds
Book Description
The intelligent e-business text - leaving the hype behind
Product Description
Value Creation from E-Business Models provides a thorough analysis of what constitutes an e-business model. Unlike many e-business books available, this text draws together theoretical and empirical contributions from leading academic scholars in the field of management information systems. Divided into four parts, E-Business Models and Taxonomies; E-Business Markets; E-Business Customer Performance Measurement; and E-Business Vendor Applications and Services, this book is the critical dissection of E-Business that today's academic community needs.
* World class academic contributors brought together in one volume * Demonstrates that there are e-business models which create value for customers and vendors alike * Learn from the lessons of the past five years in developing and implementing e-business models
