Get a practical introduction to Microsoft Dynamics CRM now updated for Microsoft Dynamics CRM 4.0. Microsoft Dynamics CRM is a value-packed customer-relationship management (CRM) solution for small- and mid-market businesses. The latest version adds workflow management capabilities, and will be delivered as an on-demand service through Microsoft® Office Live. With topics that include developing new functionality, designing implementations, and integrating Microsoft CRM with other business applications including Microsoft Office Outlook®, Microsoft Office InfoPath®, and Microsoft SharePoint® Products and Technologies this is one of the only books written for both developers and those who implement business solutions. Authored by experienced practitioners, this book provides case studies, integration and performance guidelines, and toolsets the information you need to help you create successful CRM solutions. This book also explains how to maintain Microsoft Dynamics CRM 4.0, making it of interest to IT professionals who support Microsoft Dynamics CRM 4.0 users. And power users will learn how to customize individual Microsoft Dynamics CRM 4.0 experiences. Key Book Benefits: Delivers practical information from expert authors who have deployed, customized, and maintained Microsoft Dynamics CRM in the field Provides case studies, integration and performance guidelines, and toolsets Includes code samples, and demo data will be available on the Web
Customer Reviews & Comments
This is a very solid book in regards to explaining and showing how to work with the application from a technical standpoint. I think of it as a good handbook for the IT user or power user that wants to know how to setup or administer MS/Dynamics CRM 4.0. I was hoping for more of the business side but the authors state up front that this book is not built around what to do with Microsoft CRM. It's not a book about strategy and how to build your business using Microsoft CRM - rather, it is squarely intended for a technical user that is concerned with setting up and administering the application. For this purpose it is a valuable book to have on your shelf as a constant source of pragmatic expertise.
