Build Your Own HTML Email is a step-by-step guide to creating HTML emails. It begins with an introduction to email covering topics such as: how email design differs to web design; different types of emails; and the anatomy of an email.
The book then shows the reader how to build simple HTML email designs, then goes on to explain more advanced techniques. Finally the book covers important tasks like testing, spam compliance, and known hacks and workarounds.
Customer Reviews & Comments
With the recent switch I had of all of my newsletter subscriptions (found in upper right of my blogs as well), I wanted to make sure I could give content that pretty much every mail client could read. This book was right on time. Create Stunning HTML Email That Just Works (Disclosure: I received the book as a review copy selection and am allowed to say whatever I wish)
The first thing I realized is that every mail client renders so many parts of HTML email differently. The book is only ~139 pages, but it hits home fast with tons of free sample code to download. The author of the book is with a large email distribution platform, so the knowledge was definitely there. The chapters broke down as follows:
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