Corporate Information Strategy and Management: Text and Cases
by Lynda Applegate, Robert Austin and Deborah Soule
Sales Rank: 118806
$151.27 At Amazon
Hardcover: 528 pages
Publisher: McGraw-Hill/Irwin; 8 edition December 22, 2008
Language: English
ISBN-10: 0073402931
ISBN-13: 978-0073402932
Product Dimensions:
9.2 x 7.4 x 1 inches
Shipping Weight: 2.1 pounds
Product Description
Corporate Information Strategy and Management: Text and Cases 8/e by Applegate, Austin, and Soule is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information technology (IT) enables organizations to conduct business in radically different and more effective ways. The author’s objective is to provide readers with a better understanding of the influence of twenty-first century technologies on business decisions. The 8th edition discusses today’s challenges from the point of view of the executives who are grappling with them. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.
Customer Reviews & Comments This book only gets 2 stars from me because 3 or so chapters are actaully worthy of reading. The remainder compells the reader to gouge out their own eyeballs to avoid reading another sentence of the poorly written chapters. You'd think with having 3 authors they could do better than this but alas...no. Most likely you don't have a choice of whether or not to read this book however I am a better man for not having to read this book again. I'll be getting my MBA in 8 days and look forward to NOT reading books like this for the rest of my natural life. Best of luck, you'll need it.
